By streamlining the access to RDX Sports gear for athletes in Romania, Total Sport has made the brand a go-to choice for fighters who demand excellence.
In 2023, this alliance grew even stronger when Total Sport became the exclusive distributor for RDX in Romania, propelling the brand into a phase of incredible expansion. This broadened RDX’s reach and authenticated it as a trusted name for athletes at all levels.
Strengthening Roots and Expanding Horizons
Total Sport’s commitment to top-notch distribution has completely shifted the game. Since gaining exclusivity, RDX’s sales in Romania have seen an impressive 170% boost, a roaring success of the combined efforts of both partners in meeting local market demands and promoting RDX’s top-tier gear.
This exclusive agreement has not only strengthened RDX’s foothold within Romania but also expanded its reach into neighbouring countries like Hungary and Bulgaria, where Total Sport’s localised marketing strategies and distribution networks have made a noticeable impact.
Punching Up the Competition Through Localised Marketing
Total Sport’s approach to marketing goes beyond conventional distribution. They are utilising a robust and localised marketing strategy to raise brand awareness and increase sales. This comprises sponsorships of high-profile events, partnerships with renowned fighters and collaborations with martial arts clubs and gyms across Romania.
By engaging top-tier distributors and retailers, Total Sport ensures that RDX products are easily accessible. This helps build a strong, loyal following among amateur and professional athletes in the combat sports community.
Pioneering Digital Expansion with RDXSports.ro
2024 has seen Total Sport making a strong entry in the digital marketplace with the launch of RDX’s Romanian website, which has made RDX gear more accessible than ever to Romanian customers.
In addition, RDX has expanded its presence on key online marketplaces throughout Romania, Bulgaria and Hungary, allowing Total Sport to effectively meet the rising demand for combat sports equipment across the region.
This digital expansion aligns with RDX’s broader mission to offer cutting-edge products that athletes need to excel.
The Road to Dominance Ahead
Looking toward the future, RDX and Total Sport are dedicated to sustaining their upward trajectory by expanding warehouse facilities and increasing the availability of RDX products across the EU. Plans are underway to open more distribution hubs and extend RDX’s footprint in key markets.
This progressive strategy will allow RDX and Total Sport to strengthen their influence within both new and existing markets while continuing to provide elite athletes with world-class combat sports equipment.
A Partnership Built to Last
The decade-long collaboration between RDX Sports and Total Sport Distribution reflects a shared vision and commitment to excellence that will continue to shape the future of combat sports in Romania and beyond.
As they forge ahead, both partners remain focused on promoting RDX’s world-renowned gear and supporting the martial arts community through new partnerships and unmatched product offerings.
With Total Sport’s expertise in regional distribution and marketing, RDX is primed for a future of sustained growth, innovation and dominance in the European combat sports arena.
Together, RDX Sports and Total Sport are setting new benchmarks in the world of combat sports distribution, ushering in a new era of quality, performance and accessibility for athletes across Romania and the surrounding regions.
